Sports & Leisure

Robb Reader: Faction Skis Co-Founder & CEO Alex Hoye

The ski industry is dominated by companies whose founders innovated everything from aluminium laminates to steel edges in the 1940s and 1950s – but today have become slow-moving corporates, out of touch with their consumers. That was the conclusion that led Alex and his Faction Skis co-founder Tony McWilliam to decide the market was poised […]

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