Ray-Ban’s Limited-Edition Launch is Not for the Sartorial Wallflower

Ray-Ban’s Limited-Edition Launch is Not for the Sartorial Wallflower

In addition to protecting your eyes from bright sunlight and harmful UV rays, sunglasses often serve a much more visceral purpose. Slipping on the right pair can feel like a type of armour, camouflaging your face with wide frames and dark lenses. That said, lending the wearer this kind of incognito air is certainly not the goal of Ray-Ban’s latest limited-edition launch. Instead, the Ray-Ban Golden Wings dial up the flash-factor—serving as the ultimate see-and-be-seen style statement.

The brand’s latest release is a punchy take on its Wings shield style, which was made iconic in the 1980s thanks to its bold silhouette. This time, Ray-Ban’s designers have leaned into the decadence of the era by reimagining the frames with 24-carat gold-plated lenses and shiny gold top bridge and temples. Limited to just 500 pairs, the frames have already sold out online—a testament to the sartorial power of a (literally) flashy pair of sunglasses. The style (which comes complete with a specially designed Ray-Ban box and authenticity card) is still available at Ray-Ban’s flagship stores in New York City and Los Angeles, and we’d suggest snapping them up quickly if you’d like to give your sunglasses collection a seriously audacious boost.

Though the frames are inspired by the larger-than-life personalities and lifestyles of high-rollers, we’d suggest the modern mogul dress the style down. Pair them with crisp white linen for a sun drenched day on the Italian Riviera or slip them on with a classically cut suit to add a dose of personal style to a more buttoned-up look—they would also make for the ultimate style statement when paired with a tux at a summer wedding. If you can’t resist the opportunity to wear them at the VIP table, you may as well go all-in, pairing the frames with a statement jacket and most maximalist-inspired pieces—because, after all, what’s wrong with having a little bit of fun?

Ray-Ban Golden Wings Photo: Courtesy Ray-Ban  Luly Della Lucia

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